THRULINE MARKETING Trademark

Trademark Overview


On Friday, October 20, 2017, a trademark application was filed for THRULINE MARKETING with the United States Patent and Trademark Office. The USPTO has given the THRULINE MARKETING trademark a serial number of 87653396. The federal status of this trademark filing is REGISTERED as of Tuesday, October 30, 2018. This trademark is owned by Keypath Education, Inc.. The THRULINE MARKETING trademark is filed in the Advertising, Business and Retail Services and Education & Entertainment Services categories with the following description:

Providing on-line employment information in the field of recruitment and job listings; providing an online searchable database featuring job postings by employers and resumes of prospective employees; Ad serving, namely, placing advertisements on websites for others using specialized computer software; advertising agencies specializing in seo (search engine optimization), advertising agency specializing in the design and execution of word of mouth, viral, buzz and experiential marketing programs; advertising and directory services, namely, promoting the services of others by providing a web page featuring links to the websites of others; advertising and marketing; advertising and marketing consultancy; advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; ad...

Conducting educational exhibitions in the nature of symposiums, seminars, networking seminars, and workshops in the field of marketing, advertising and promoting educational institutions; training courses in strategic planning relating to advertising, promotion, marketing and business; Video production services for television, the Internet, videotapes, video discs, mp3 files, digital files, and streaming Internet video; publication of magazines; Providing information to prospective students on post-secondary schools and colleges via the Internet, call centers, newsprint, radio, direct mail, and email; educational counseling services to assist students in planning and preparing for further education; providing a web site that features information on attending college and university with an emphasis on newly enrolled students; providing courses of instruction at the college level for college students; retention services, admissions counseling and reinstatement all related to students' ac...

General Information


Serial Number87653396
Word MarkTHRULINE MARKETING
Filing DateFriday, October 20, 2017
Status700 - REGISTERED
Status DateTuesday, October 30, 2018
Registration Number5597204
Registration DateTuesday, October 30, 2018
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 27, 2018
Attorney NameCheryl L. Burbach
Law Office Location CodeL80
Employee NameCALLAGHAN, BRIAN P
CorrespondentCHERYL L. BURBACH
HOVEY WILLIAMS LLP
10801 MASTIN BLVD., SUITE 1000
OVERLAND PARK, KS 66210

Trademark Statements


Disclaimer with Predetermined Text"MARKETING"
Goods and ServicesProviding on-line employment information in the field of recruitment and job listings; providing an online searchable database featuring job postings by employers and resumes of prospective employees; Ad serving, namely, placing advertisements on websites for others using specialized computer software; advertising agencies specializing in seo (search engine optimization), advertising agency specializing in the design and execution of word of mouth, viral, buzz and experiential marketing programs; advertising and directory services, namely, promoting the services of others by providing a web page featuring links to the websites of others; advertising and marketing; advertising and marketing consultancy; advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; advertising and marketing services, namely, promoting the goods and services of others; advertising services, namely, promoting and marketing the goods and services of others in the field of internet marketing via print and electronic media; advertising services, namely, promoting and marketing the goods and services of others through all public communication means; advertising, marketing and promoting the goods and services of others using kiosks; advertising, marketing and promotion services; advertising, marketing and promotion services in the field of websites; advertising, marketing and promotional services related to all industries for the purpose of facilitating networking and socializing opportunities for business purposes; advertising, marketing, and promoting the goods and services of others via the internet; advertising, promotion and marketing services in the nature of e-mail blast campaigns for others; advertising, promotion, and marketing services in the nature of search engine optimization for websites; advice in the field of business marketing; analysis of market research data and statistics; business consultation and management regarding marketing activities and launching of new products; conducting business and market research surveys; consulting services in the field of internet marketing; consulting services in the field of marketing of educational training; consumer marketing research and consulting related thereto; development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, online community building and digital word of mouth communications; marketing and branding services, namely, providing customized communication programs to obtain consumer insights and develop branding strategies; marketing and consulting services in the field of promoting and tracking the goods, services, and brands of others through all public communication means; marketing consultation in the field of search engine optimization; marketing consulting; marketing consulting, namely, website marketing seo (search engine optimization); marketing plan development; marketing, advertising, and promoting the retail goods and services of others through wireless electronic devices; marketing, promotional and advertising services provided by mobile telephone connections; on-line advertising and marketing services; on-line promotion of computer networks and websites; all in the field of higher education; operation and management of telephone call centers for others; telemarketing; advertising and business services, namely, securing placement in all forms of media for the purpose of promoting the goods and services of others; advertising and marketing services, namely, creative services, namely, creative and strategic consultation regarding development and production of marketing campaigns for others, all involving print, digital and interactive mediums; Advertising and commercial information services, via the internet; advertising and promotion services and related consulting; advertising and promotional services; development of marketing strategies and concepts; marketing analysis services; online business research services that allow users to analyze marketing trends; Providing academic course administration services for other academic institutions, namely, on-line course registration; website optimization
Goods and ServicesConducting educational exhibitions in the nature of symposiums, seminars, networking seminars, and workshops in the field of marketing, advertising and promoting educational institutions; training courses in strategic planning relating to advertising, promotion, marketing and business; Video production services for television, the Internet, videotapes, video discs, mp3 files, digital files, and streaming Internet video; publication of magazines; Providing information to prospective students on post-secondary schools and colleges via the Internet, call centers, newsprint, radio, direct mail, and email; educational counseling services to assist students in planning and preparing for further education; providing a web site that features information on attending college and university with an emphasis on newly enrolled students; providing courses of instruction at the college level for college students; retention services, admissions counseling and reinstatement all related to students' academic status provided by means of a call center; admission consulting services, namely, consulting in the field of college admissions, specifically, college selection, completing admissions applications, and preparation for college admission interviews; College consulting services, namely, assisting students in finding colleges and universities and completing the application process; educational services, namely, providing courses of instruction at the college and university level and distributing course material in connection therewith; educational services, namely, providing on-line courses of instruction at the college and university level and distributing course material in connection therewith; educational services, namely, conducting distance learning instruction at the college level; providing on-line publications in the nature of applications concerning colleges and universities. education services, namely, training educators in the field of teaching methods for educating at the college level and providing curricula in connection therewith; educational services, namely, developing curriculum for teachers; educational services, namely, developing curriculum for educators; educational services, namely, developing curriculum for others in the field of college and university courses; educational services, namely, providing a continuing prerecorded audio program in the field of college courses accessible over the Internet; educational services, namely, offering of assessments and surveys in the field of educator training and performance for the purpose of improving teaching procedures; educational services, namely, obtaining school transcripts on behalf of customers and providing the customer's transcript to schools; career counseling, namely, providing advice concerning education options to pursue career opportunities

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, October 30, 2017
Primary Code035
First Use Anywhere DateThursday, January 18, 2018
First Use In Commerce DateMonday, March 5, 2018

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateMonday, October 30, 2017
Primary Code041
First Use Anywhere DateThursday, January 18, 2018
First Use In Commerce DateMonday, March 5, 2018

Trademark Owner History


Party NameTHRULINE MARKETING, INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
Address15500 W. 113TH ST., SUITE 200
LENEXA, KS 66219

Party NameTHRULINE MARKETING, INC.
Party Type21 - New Owner After Publication
Legal Entity Type03 - Corporation
Address15500 W. 113TH ST., SUITE 200
LENEXA, KS 66219

Party NameKeypath Education, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
Address15500 W 113th Street, Suite 200
Lenexa, KS 66219

Party NameKeypath Education, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
Address15500 W 113th Street, Suite 200
Lenexa, KS 66219

Trademark Events


Event DateEvent Description
Tuesday, October 30, 2018REGISTERED-PRINCIPAL REGISTER
Friday, September 28, 2018NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Thursday, September 27, 2018ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Sunday, September 23, 2018STATEMENT OF USE PROCESSING COMPLETE
Thursday, August 30, 2018USE AMENDMENT FILED
Sunday, September 23, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, August 30, 2018TEAS STATEMENT OF USE RECEIVED
Wednesday, July 11, 2018AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, May 22, 2018NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, March 27, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 27, 2018PUBLISHED FOR OPPOSITION
Wednesday, March 7, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, February 20, 2018LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, February 19, 2018ASSIGNED TO LIE
Wednesday, February 7, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, February 7, 2018EXAMINER'S AMENDMENT ENTERED
Wednesday, February 7, 2018NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, February 7, 2018EXAMINERS AMENDMENT E-MAILED
Wednesday, February 7, 2018EXAMINERS AMENDMENT -WRITTEN
Wednesday, January 31, 2018ASSIGNED TO EXAMINER
Monday, October 30, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Tuesday, October 24, 2017NEW APPLICATION ENTERED IN TRAM