Admin Panel SaaS

It's the perfect business idea for entrepreneurs with administration and technology experience.

Admin Panel Overview

Problem
Every software company needs a control panel to manage their end users, backend processes, and workflows. The problem is most of them end up wasting time and resources building their own custom solutions from scratch rather than focusing on their core competencies that could help grow their business faster. Additional resources are then wasted because of the need to maintain these ad hoc solutions for the foreseeable future.
Solution
Develop an all-in-one admin panel software that allows companies to easily connect their existing workflows. A command center that helps them onboard new users, perform audits, process payments, monitor KPIs, and much more all from one place. It can offer pre-built features like audit logs and mobile-friendly UIs along with custom features that can be built using third-party APIs (e.g. MySQL, Salesforce, HubSpot, Zendesk, etc).

Business Model

Revenue Stream
B2B › Subscription
Charge business users a monthly or yearly subscription fee for software usage. You can create different packages with specific features that target different types of businesses like SMBs and enterprises.
Marketing Channels
Affiliate Marketing
Conferences
Content Marketing
Direct Selling
Email Marketing
PPC Advertising
Referral Program
Social Media
Telemarketing
Television
Word of Mouth

Buyer Persona

Demographics
Occupation Chief Information Officer
Personality Practical
Age 30-55
Gender Male, Female
Location World
Education Undergraduate Degree
Income $120K - $400K
Motivations
Goals
  • Quickly implement decisions
  • Get results as efficiently as possible
  • Create business value through technology
Frustrations
  • Manage high expectations
  • Strategic abilities are underutilized
  • Produce results with limited resources

SWOT Analysis

S
Strengths
  • No need to reinvent the wheel and can take advantage of third-party APIs
  • Low overhead and ability to execute quickly as a startup
  • Other strengths your team may possess
W
Weaknesses
  • Companies need to invest resources to connect workflows
  • May be a difficult to sell as companies may have already committed to in-house solutions
  • Other weaknesses your team may possess
O
Opportunities
  • Number of software/SaaS companies growing over time
  • Ability to expand into broader markets beyond software companies
  • Very low competition
T
Threats
  • Companies may still be more comfortable with in-house solutions
  • Software gets hacked and customer information is exposed
  • Competitors offering similar software in the future

Estimated Market Size

Total Available Market
$7.5B
Potential Available Market
$150M
Target Market
$50M
Total Available Market
Total market you can theoretically reach if there were no competitors like all companies in the world. Also called Total Addressable Market (TAM).
Potential Available Market
Segment of TAM you can potentially reach if you were a market leader like SaaS companies in the world. Also called Serviceable Available Market (SAM).
Target Market
Portion of SAM you can realistically reach in the first few years of your business like SaaS companies in US. Also called Share of Market (SOM).

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